The most important part of any marketing you do is direct marketing. This includes letters, postcards, brochures, newspaper or magazine coupons, telemarketing, TV or radio direct response commercials, e-mails, and the copy on your web site.

For any direct marketing campaign to be successful, you need to have a combination of marketing tools in order to make your offer repeatedly. One of the most potent tools you can (more…)

Find the Top Rated Email Hosted Anti-Spam Solution

Historically, spam filtering has occurred at ISPs, on enterprise gateways (e.g., a DMZ server), on mail servers, and on desktops. These strategies, especially when they’re combined to create a multilayered solution, have be (more…)